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How we do business
We aim to become a smart mainstream food company, we see the future is in building platforms rather than traditional fat companies therefore we adopted two approaches, the first one is a “Disruptive innovation’ followed by blue ocean strategy, the second approach is a classical business operations approach supported with sustaining innovation, on the go the two approaches will meet in one smart mainstream company by 2024.
We are structured in 5 business pillars
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